Ecwid review

Updated September 28, 2026 · ForgeCue Editorial Team · Facts checked September 26, 2026

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Our verdict

Ecwid suits small sellers who want a site, a store and a landing page in one place, and a transaction fee of 0% is the detail that sets it apart. Entry sits at $5 with no free plan, so the cost case rests on selling through it rather than trying it for nothing.

Key facts

Best for
Small sellers who want a storefront, a site and a landing page from one account.
Price from
$5 (Source, checked September 26, 2026)
Free plan
No (Source, checked September 26, 2026)
E-commerce plan price
$5 (Source, checked September 26, 2026)
Transaction fee
0% (Source, checked September 26, 2026)
Templates
from 70 (Source, checked September 26, 2026)
Builder type
Site, Store, Landing (Source, checked September 26, 2026)
Support channels
Email, Chat, Phone, Help-centre (Source, checked September 26, 2026)
Audience
Beginners, Small business
Official website
ecwid.com

Apps and profiles

Get the app
Google Play
Elsewhere
LinkedInX

Pros and cons

Pros

  • A transaction fee of 0% means no platform cut per sale, and it places Ecwid at 1 out of 78 brands ranked on that measure.
  • Entry starts at $5, under the site median of €13.15.
  • Support runs on email, chat and phone, so a small store can reach a person by phone or chat rather than by email alone.
  • One builder covers site, store and landing, so a catalogue and a campaign page sit in the same account.
  • Entry at $5 undercuts Ko-fi at $12 on the listed starting figure.

Cons

  • There is no free plan, so the lowest commitment is a paid subscription from $5.
  • Entry price ranks at 57 out of 199 brands ranked, so the ticket sits in the middle of the field rather than at the front of it.
  • The e-commerce plan price of $5 ranks at 21 out of 160 brands ranked, a middling spot in the store tier.
  • The template library is from 70, a narrower starting set for a first design.
Ecwid

Ready to try Ecwid?

Scored 9.4 / 10 by ForgeCue.

Who it suits

  • Small-business sellers who need a storefront and a site from one account
  • Beginners who want a combined site, store and landing page builder
  • Shops with steady turnover that would rather pay a subscription than give up a share of each sale

Who should look elsewhere

  • Buyers who want a free plan to test before paying, since Ecwid has none; Shafrik at XOF 9,900 is the comparison to weigh if the entry figure outweighs a combined site and store builder.
  • Sellers whose budget sits at the top of the listed range, where Mitienda Uruguay at UYU 400 sits well above Ecwid at $5.

How it compares on our data

Ecwid is the strongest name in this set on transaction fee, ranking 1 out of 78 brands ranked on that measure. Entry price sits further back: 57 out of 199 brands on price from, and 21 out of 160 on the e-commerce plan price. The pattern points to a platform that keeps its cut small rather than undercutting on the monthly ticket, so the saving shows up as sales grow.

Intro and renewal prices

The entry figure and the e-commerce plan price are the same number: $5 and $5. That means a beginner who wants a simple storefront and a shop that needs a full catalogue start from the same place, so the plan name matters more than the ticket when you compare tiers. There is no free plan, which puts the first figure a buyer meets on a paid subscription. The transaction fee is 0%, and with no platform cut per sale the recurring cost is the subscription rather than a share of turnover. Budget for renewal separately, since the listed figure is the entry point rather than the ongoing rate.

How Ecwid compares

Frequently asked questions

How much does Ecwid cost to start?+

Entry pricing starts at $5, and the e-commerce plan price is also $5, so the shop tier and the starting tier share a figure. The transaction fee is 0%, so nothing is added per sale at the platform level. Budget from that entry figure upward for larger tiers.

Does Ecwid have a free plan?+

No, there is no free plan, so the lowest way in is a paid subscription starting at $5. Anyone who wants to look at a builder without spending first has to budget for that entry fee, though the 0% transaction fee means the ongoing bill is not padded by a cut of each sale.

Does Ecwid take a cut of each sale?+

The transaction fee is 0%, and that places Ecwid at 1 out of 78 brands ranked on the measure. For a shop with steady turnover, that ranking matters more than a small difference in the monthly ticket, because per-sale charges grow with sales while a subscription does not.

What can I build in Ecwid?+

The builder covers site, store and landing, so one account handles a site, a store and a landing page. That suits a seller who wants a shop and a marketing page without running two tools. Templates number from 70, which gives a starting layout instead of a blank canvas.

Who is Ecwid aimed at?+

The stated audience is beginners and small business, which places it among tools built for small sellers rather than large operations. A shop run by a small team that needs a storefront more than a full marketing suite is the close fit. Buyers who need enterprise tooling should weigh other options.

What support does Ecwid offer?+

Support runs on email, chat and phone, so a seller can reach the team by phone, chat or email as well as through the help centre. For a small store that matters when a checkout problem blocks a sale, and the phone and chat routes give a quicker path than email alone.

How does Ecwid's entry price compare with the alternatives here?+

Ecwid starts at $5, while the listed alternatives start at $12 for Ko-fi, UYU 400 for Mitienda Uruguay and XOF 9,900 for Shafrik. On entry price Ecwid ranks 57 out of 199 brands ranked, so the figure is typical rather than rare in a wider field.

Where does the e-commerce plan price sit?+

The e-commerce plan price of $5 ranks 21 out of 160 brands ranked on that measure, which is a middling spot. The site median for the same measure is €14, so the store tier price is not an outlier. Where Ecwid stands out is the transaction fee rather than the store tier.

Sources

  • ecwid.com/pricing checked September 26, 2026

    Backs: Audience, Builder type, E-commerce plan price, Free plan, Price from, Support channels, Templates, Transaction fee

    “Starter - For beginners ... Business - For small but mighty teams”

Compiled from 1 source page, checked September 26, 2026. We did not open an account.

Ecwid

Ecwid

Small sellers who want a storefront, a site and a landing page from one account.

9.4/10See alternatives