Top ecommerce platforms compared

About Top ecommerce platforms compared

Ecommerce platforms combine a website builder with an online shop, and the 160 brands in this ranking stretch from a hosted store on a free plan to a full build at the top of the category price range. Two figures matter when you compare them. The introductory price is what a new account pays on signup; the renewal price is what the same plan costs afterwards, and the two are often far apart. Across this ranking the lowest introductory price is €0.45 and the highest is €16.83. The lowest renewal price is €1.14, the highest is €159.89 and the median renewal price is €6.50. The trade-off that decides most choices here is entry cost against renewal cost, plus whatever the platform takes on every sale.

How we picked

Every brand here is scored on the same three pillars. Cost carries a weight of 40%, offer carries 40% and trust carries 20%, so entry price and renewal price push hard on the order and the rest settles close calls. Cost covers the introductory price, the renewal price and the store plan price. Offer covers what the plan gives you: builder types, template counts, support channels and transaction fees. Trust covers the legal entity, headquarters country, founding year and the model of account you get, such as a free plan or a free trial. Each price and feature reading comes from the provider's own pricing page, and company, about and terms pages supply the entity, headquarters and founding details. Range figures and weights come from the aggregated data behind this ranking rather than from any single brand. Partners are listed first, in the order their scores place them, and the rest follow by score. A label appears only where the data earns it, and every position comes from the weighted score rather than an opinion about a brand.

What to look for

Entry price against renewal price

Compare the introductory price with the renewal price before you commit. In this ranking the median introductory price is €2.46 while the median renewal price is €6.50. A plan that looks cheap at signup can cost far more once it renews, so treat the renewal figure as the real price of the platform.

What the store plan costs

The store plan is the line that matters for a shop. The median ecommerce plan price here is €14.01, with the middle of the range running from €7.01 to €33.41. The lowest is €0.45 and the highest is €1,100, so the gap between builds at either end of this list is wide.

Fees on each sale

A platform price is only part of the cost. Check the transaction fee, because it sits on every order. The median transaction fee across this ranking is 0% and the highest is 10%. Several brands here list a transaction fee of 0% while others add a share of every sale, and that gap widens as order volume grows.

Free plan or free trial

A free plan keeps a store open with no payment; a free trial ends. In this ranking 35.4% of the brands offer a free plan and 64.6% do not. Where a trial is the way in, the median length is 14 days and the shortest is 3.

What the builder covers

Check which building pieces the plan covers. A store builder is the common part of this category, and 91.7% of the brands here include one, with 87.3% building sites as well. Landing page tools are rarer at 29.9%, which matters if you plan to run paid campaigns.

Reaching support

Support decides how fast you can fix a broken checkout. A help centre is the most common channel here at 94.4%, email follows at 89.4%, and live chat or a phone line appear at 70.6% and 66.2%. Fewer channels usually means slower answers at busy times.

Frequently asked questions

Top ecommerce platforms compared by country

• Australia
• Brazil
• Canada
• China
• France
• Germany
• India
• Ireland
• Italy
• Japan
• Mexico
• South Korea
• Spain
• United Kingdom
• United States

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• 20i vs ScalaHosting

The data behind this ranking

All data and the CSV