Semrush review
Updated September 28, 2026 · ForgeCue Editorial Team · Facts checked September 26, 2026
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Our verdict
Semrush is the pick for beginners, small businesses and enterprise teams that want an all round SEO toolset and can absorb the higher entry price. Entry costs $139.95 against a category median of €25.43, with a free plan and a free trial as ways in.
Key facts
- Best for
- Teams buying broad SEO research and willing to pay a premium entry price.
- Price from
- $139.95 (Source, checked September 26, 2026)
- Free plan
- Yes (Source, checked September 26, 2026)
- Usage limits
- Free account with limited daily queries (Source, checked September 26, 2026)
- Tool type
- SEO (Source, checked September 26, 2026)
- Support channels
- Email, Chat, Help-centre (Source, checked September 26, 2026)
- Audience
- Beginners, Small business, Enterprise
- Pricing model
- Free plan, Free trial
- Official website
- semrush.com
Pros and cons
Pros
- A free plan and a free trial, listed under free plan and free trial, let you look before paying
- Entry price of $139.95 buys an SEO toolset, not a single narrow feature
- Support runs through email, chat and help centre, so chat and email are both open to you
- Aimed at beginners, small business and enterprise, from first time users to enterprise teams
Cons
- Entry price of $139.95 sits well above the €25.43 median in the category
- The free account is capped: Free account with limited daily queries
- Support runs on email, chat and help centre only, so there is no phone line listed
Who it suits
- Beginners who want a free account before committing to a paid plan
- Small businesses running their own search and content work
- Enterprise teams standardising on one SEO platform
Who should look elsewhere
- Vantage, if the lowest starting price matters more than SEO depth
- myGreekTax, if you are after tax software rather than search tooling
- Novo, if you want business banking with no subscription
How Semrush compares
- 9.2 vs 9.3
- 9.2 vs 9.1
9.2 vs 8.7- 9.2 vs 9.2
- 9.2 vs 9.3
9.2 vs 9.4
9.2 vs 8.5- 9.2 vs 9.2
- 9.2 vs 8.7
- 9.2 vs 8.0
- 9.2 vs 9.5
9.2 vs 9.4
9.2 vs 9.4- 9.2 vs 9.3
9.2 vs 9.1
9.2 vs 9.1
9.2 vs 9.1- 9.2 vs 9.0
9.2 vs 9.0- 9.2 vs 8.9
9.2 vs 8.9
9.2 vs 8.8- 9.2 vs 8.7
9.2 vs 8.5
9.2 vs 8.5
9.2 vs 8.5
9.2 vs 8.5
9.2 vs 8.5
9.2 vs 8.0
9.2 vs 8.0
9.2 vs 8.0
Frequently asked questions
How much does Semrush cost to start?+
Entry sits at $139.95, with a free plan and a free trial also listed under free plan and free trial. Against a category median of €25.43, that is a premium starting point rather than a budget one.
Is there a free plan?+
Yes, a free plan is listed alongside a free trial in free plan and free trial. The catch is what the free account covers: Free account with limited daily queries, so it works for light checks rather than full site audits.
Who is Semrush built for?+
The stated audience in beginners, small business and enterprise runs from beginners through small businesses to enterprise, which is unusually wide for one tool. Beginners get a free route in, while larger teams have a single platform to standardise on.
What kind of tool is it?+
It is listed under seo, so this is search tooling rather than tax, banking or design software. If your need sits outside that category, an alternative in a different field may serve you better.
How do I get support?+
Support runs through email, chat and help centre. Email and chat sit alongside a help centre, and no phone channel appears in the listed options.
How does the price compare with other SEO tools?+
Entry of $139.95 compares with a €25.43 median, with €0 at the bottom and €876.09 at the top of the category. Semrush sits toward the dearer end of that field.
Sources
- semrush.com checked September 26, 2026
Backs: Audience, Free plan, Pricing model, Support channels, Usage limits
“Small teams, Solopreneurs, Freelancers, Agencies”
- semrush.com/lp/affiliate-program/en checked September 26, 2026
Backs: Tool type
“platform for SEO, AI visibility”
- semrush.com/pricing checked September 26, 2026
Backs: Price from
“Pro: $139.95/month”
Compiled from 3 source pages, checked September 26, 2026. We did not open an account.